Spanning retargeting, rich media and ATL advertising, I've launched and optimized effective international campaigns for global brands across KPIs.
Shutterstock Rebrand Campaign
After launching our new logo, I conceptualized and executed a new brand campaign for Shutterstock. The ads targeted art directors and designers using action verbs as headlines and combining them with images that shifts their meaning in a way that is more relevant to the creative process. The ads were then translated for key markets internationally.
The associated display banners highlight the breadth of our image collection, but also endorse that collection through social media user praise for Shutterstock.